Hot, jazzy, juicy, passionate. Crisp, bold, optimistic, comfortable.
These are some of the adjectives used to describe color. These words also describe our emotional response to color; and the use of color in store displays and interiors is in fact a manageable way to direct the customer's attention.
The following are some real world examples that demonstrate how color can create, enhance and produce emotional responses to merchandise the consumers may have even seen before. Displaying product with color as a focal point may be just what is needed to direct the customers' attention and to spice up sales.
>> Read more about Color from Paul