Introducing the New OneCoast.com — Smarter Search, Faster Shopping, Made for Retailers
ATLANTA, GA – November 24, 2025 — OneCoast proudly introduced the upgraded OneCoast.com, built on the Optimizely Platform to give retailers a cleaner, more intuitive way to shop. The new site delivers simplified navigation, clearer product views, and tools that make it easier to discover the right products for every season and store type.
AI That Supports the Way Retailers Shop
The enhanced site features AI-assisted search that allows retailers to explore patterns, color, theme, or shape. It’s a practical, creative way to surface inspiration or zero in on exactly what’s needed. Thoughtful AI recommendations appear throughout the experience, guiding retailers toward complementary items without adding noise.
A Streamlined, Confident Shopping Experience
Every page has been refined for clarity. Clean category paths, improved product detail pages, and intuitive comparison points help retailers make decisions quickly and confidently. The overall experience feels focused, purposeful, and easy to navigate.
A More Organized Retailer Dashboard
The Retailer Dashboard allows a retailer instant access to their order history. Retailers can reorder past items and easily export order details for their POS & Web Platforms
Quick Access to Your Sales Representative
The improved Find a Rep tool makes connecting with a local OneCoast representative simple and direct, keeping personalized support at the center of the shopping experience.
A Curated Portfolio of Leading Brands
The upgraded site continues to spotlight OneCoast’s focused mix of nationally recognized brands, including Mud Pie, Primitives by Kathy, Bridgewater Candle Company, Mary Square, and the newest additions, Mary Meyer and Katie Loxton.
Built for Today, Ready for What’s Next
“This upgrade truly is about giving retailers a more intentional online experience. More importantly, it reflects our commitment to meeting retailers where they are—supporting their process, their pace, and their priorities,” said Kim Smith, Director of Brand & Creative. “The search is where the magic happens. It helps retailers get to the right products quickly so they can stay focused on curating the products that makes their store special.”
This launch marks the first step in a series of ongoing technology enhancements designed to bring even more clarity, convenience, and support to the way retailers shop with OneCoast.
About OneCoast
OneCoast is an omnichannel wholesale sales and marketing company exclusively representing a limited number of leading vendors nationwide. Dedicated to supporting independent retailers, OneCoast provides curated product selections, personalized service from Territory Managers, robust marketing and e-commerce tools, and inspiring showroom experiences. Guided by core values of passion, progress, courage, and collaboration, OneCoast is committed to doing business the right way—empowering retailers and vendors to thrive together.